Sisterhood / Tribe / Fly Girl Collective

On 21st June 2015, three women ran (and bossed) the Nike Women’s 10k in London. From that point onwards, they used the term ‘Fly Girl Collective’ to acknowledge their fitness achievements, as well as the feats of other women they recognised were breaking stereotypes and challenging the norm  – from fitness influencer Massy Arias and yoga star Jessamyn Stanley to Olympians Serena Williams and Simone Biles.

The Fly Girl Collective represents many things:

A badass community

A mission devoted to diversity

Fun times

Dope vibes

And above all, a belief in the power of change through fitness.

Exercise can make you as fly as you wanna be – and we want to love and support you along your fitness journey.

Wanna get involved? Sign up to our mailing list.

About the creator

Matilda (aka Tilly) is a writer, creative and avid runner who took up long distance running after joining Run Dem Crew in 2011. Since then, she’s completed ten half marathons, five 10ks (including that Nike Women’s race in 2015 with her girls Sanchia and Venetia), two marathons, an ultra marathon, Tough Mudder, the Ride London 100 mile bike ride (and has miraculously lived to tell the tale).

She’s passionate about encouraging black women and women of colour to pursue fitness, so in 2018, she qualified as a Leadership in Running Fitness coach to facilitate free group sessions around London.

Read why she started Fly Girl Collective on her Medium